In a deluge of keynotes and breakouts, there is one quarter-hour on the agenda that can decide whether any of it actually gets absorbed.
Ask a room full of meeting planners if they’ve ever heard of neuroplasticity, and some may nod. Ask them to explain what it means for their agenda, and the nodding usually stops. “Whenever I ask, they’ve heard about it, but they don't know what it is,” Dami Kim, executive director of Body & Brain Wellness, said. “And they never practice it.”
According to Kim, who brought the concept to life at Skift Meetings Forum on September 22 in New York City, neuroplasticity is the brain’s built-in ability to keep changing. Every new concept a person learns or practices can create new neural connections at any age. Nothing about focus, stress, or a bad habit is permanent since the brain can be retrained.